Viraj Datar

Viraj Datar is an accomplished marketing professional with extensive experience in the healthcare sector, currently serving as Regional Marketing Manager at Abbott, where leadership has been demonstrated in the commercialization and growth of multiple product lines, including the Panbio™ Covid-19 Self Tests. Prior roles include APAC Lead HCP Marketing at Johnson & Johnson Consumer Health, where Viraj drove omnichannel engagement strategies and significantly improved reach and engagement among healthcare professionals. A proven track record in brand building and marketing excellence is complemented by a robust educational background, holding an MBA from the Indian School of Business and a Master's degree in Computer Engineering from North Carolina State University. Viraj has received notable accolades for innovative marketing strategies and successful product launches throughout a career spanning over a decade in various operational and leadership capacities.