Allison Brown

Digital Lab- Director, Web & Social at AbbVie

Allison Brown is a seasoned professional with extensive experience in digital strategy and user experience, currently serving as the Director of Web & Social at AbbVie since May 2015. Throughout their career at AbbVie, Allison has held various leadership positions including Head of The AbbVie Experience and Global Head of Employer Brand. Prior to AbbVie, Allison worked at United Airlines for over six years, focusing on eCommerce booking channels and social media marketing. Additional experience includes roles as a Digital Strategist at Avenue B2B Marketing Strategy and Activation and Information Architect at Leapfrog Online. Earlier in their career, Allison held positions at EY, CDW, Razorfish, and Andersen Consulting. Allison holds a Bachelor of Science in Management Information Systems from the University of Illinois Urbana-Champaign.

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