Joep Smeets is a seasoned professional in product management and marketing with extensive experience across multiple industries. Currently serving as a Senior Product Manager at Abena Nederland since September 2015, Joep oversees category management for core products including baby diapers, incontinence products, and bed protection. Prior to this role, Joep held various positions at Office Depot from July 2006 to August 2015, including Product Manager Europe and Business Analyst Sales Europe, focusing on a wide range of products and market trends. Joep's earlier experience includes freelancing for CIP Marketing BV on behalf of adidas AG and working on ticketing and sales for the FIFA U-20 World Cup. Joep holds a Bachelor's degree in Commerce from Fontys University of Applied Sciences and has a VWO degree from St. Thomascollege.
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