Caitriona Dalton

Caitriona Dalton is an experienced professional with a strong background in product management and digital strategy. Currently serving as Group Product Manager for Abercrombie & Fitch Co. in the EMEA region since August 2021, Caitriona has previously held multiple roles at IBM iX, including Managing Consultant and Product Manager, where expertise in digital program management was utilized for an Africa-based oil and gas client. Caitriona's career also includes significant contributions as a Senior Strategy and Design Consultant, focusing on establishing digital hubs and leveraging Lean methodology. With a solid foundation in service design, user experience, and digital marketing, Caitriona has played key roles in various projects across global consumer brands and public sector clients. Caitriona holds a degree in Marketing Management from Northumbria University and has a history of working in customer-facing roles, initially beginning with Hollister Co. as a Sales Assistant.