Mara Roxas

Mara Roxas is an experienced Senior Data Analyst at ABS-CBN Corporation since January 2014, specializing in customer database architecture and data analytics. Responsibilities include supporting the Data Governance Director, analyzing customer behavior and transactional data for strategic initiatives, and collaborating with IT for system maintenance. Prior to ABS-CBN, Mara served as Revenue and Performance Manager at Manila Water Company, focusing on regulatory compliance, operational expenditure analysis, and revenue growth strategies. Experience also includes working as an Analytics Senior Specialist at Maersk Line, where project leadership and business process improvement were key roles. Mara holds a degree in Humanities, Industrial Economics from the University of Asia and the Pacific.