Micah Bot

Sr. Manager Human-centric Onsite Search And UX at Academy

Micah Bot is a seasoned professional in digital merchandising and e-commerce, currently serving as Sr. Manager of Human-Centric Onsite Search and UX at Academy Sports + Outdoors since September 2024 and as an Adjunct Professor of E-Commerce at Wade College since February 2024. Prior experience includes roles such as Internal Search and Digital Merchandising Manager at Weissman Theatrical Supplies, Digital Category Manager at O'Reilly Auto Parts, and various positions at Zuri Furniture and ANN INC., showcasing a strong background in digital marketing and merchandising. Micah Bot holds a Master of Science in Merchandising and Digital Retailing from the University of North Texas, along with a Bachelor of Arts in Merchandising Management and Design and an Associate of Arts in Merchandising Marketing and Design from Wade College.

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