Francisco Barrera Betancourt

Francisco Barrera Betancourt is an experienced retail sales professional with a strong background in developing and implementing sales strategies. Currently serving as a Retail Sales Senior Manager at Acer since August 2021, Francisco previously held significant roles at Epson Latinoamérica, where responsibilities included being Retail Sales Director and Sr. Retail Manager, focusing on profitability and brand positioning. At Lexmark, the position of Key Account Retail Manager entailed crafting marketing strategies for retail chains. Prior experience also includes serving as General Director - CEO at Corporativo Lenz Plastic, where oversight of sales, logistics, and human resources was paramount. Francisco began a career at HP as Retail Business Manager, forming key partnerships to achieve sales objectives. Educational credentials include a Postgraduate Diploma in Marketing and a Degree in Administration and Marketing from Universidad Tecnológica de México.