Nicole Merced is an accomplished digital marketing professional with extensive experience in driving eCommerce strategies and sales growth, particularly for the Westcott brand at Acme United Corporation. Since joining in August 2014, Nicole has achieved significant milestones, including a 47% revenue growth year-to-date and a website redesign that led to an 11% increase in sales and a 58% increase in traffic. Previous roles encompass various marketing positions at companies such as TEAM Enterprises, Keurig, Inc., and CTPartners, where Nicole developed expertise in event marketing, brand support, and project coordination. Nicole holds a Bachelor of Science in Business Administration with a focus on Marketing from Northeastern University.
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