Liz Norris

Liz Norris is a Partner at Activist Artists Management. As head of Activist’s New York office and Media and Brand Strategy Department, she has been instrumental in advancing and sustaining the careers of all of Activist’s clients.

Norris leads promotional opportunities and creates awareness around award campaigns, album releases, book releases, tours, film premieres and product launches. Her work ensures that the representation of Activist’s clients in the public eye maintains messaging that is both focused and consistent with an artist’s brand; this includes overseeing the execution of client media campaigns, developing and overseeing client narratives and editorial. As a result, Activist prioritizes protecting, maintaining and elevating clients’ public image.

In 2020, Norris has helped lead Activist’s efforts in raising $2.1+ Million dollars for various charitable organizations and has curated all of the New York office’s philanthropy days of service. She has been an active supporter of the Robin Hood Foundation and led the company team at the NYC Marathon.

Norris was previously with Roar for fifteen years where she established the company’s New York presence. She oversaw brand strategies for music and talent clients across all disciplines with a focus on music, film and television. Norris engineered award campaigns including Tony, GRAMMY, CMA, Oscar, Golden Globes, Emmy and James Beard Awards, in addition to many other prestigious honors for clients. She was part of the team that managed three-time GRAMMY Award winner Zac Brown Band. During their decade together, Zac Brown Band grew into a stadium act with dozens of sold-out stadiums shows, including attendance records at Fenway Park and Coors Field, and seventeen #1 singles at multiple radio formats.

Prior to Activist and Roar, Norris operated her own music management company based in Nashville. She graduated from James Madison University and is an active member of NARAS, ACM, AMA, and CMA and serves on the board of directors for WhyHunger.