Misbah Hussain has extensive work experience in the field of public relations and marketing. They currently hold the position of Senior Account Director at Adfactors PR, a role they have held since July 2023. Prior to this, Misbah worked as an Account Director at the same company from May 2022 to June 2023.
Before joining Adfactors PR, Misbah founded Broadbeans Food & Beverages Pvt. Ltd. in October 2019 and served as the Founder until March 2022. They also worked as a Senior Marketing Manager at Reliance Brands Limited from July 2018 to September 2019.
Earlier in their career, Misbah worked at ROLEX as a Manager - Communications & PR from February 2016 to July 2018. They were responsible for defining annual objectives for communications, media, digital, and PR, as well as managing the marketing budgets for the brand.
Prior to that, Misbah was a part of the Corporate Brand Team at ICICI Bank as a Media Manager from January 2015 to January 2016. They were responsible for setting media objectives, budgets, and optimizing ROI for the bank's marketing campaigns across various media platforms.
Misbah's work experience also includes a role as a Media Manager at Mindshare, where they led a team dedicated to HUL's premium soaps portfolio. During their tenure from November 2011 to December 2014, they developed annual media strategies for brands such as Dove, Pears, Liril, and Moti.
Misbah began their career at Media Direction as a Media Executive-Planning & Buying from September 2010 to October 2011, where they gained experience in media planning and buying.
Overall, Misbah Hussain has a diverse background in public relations, marketing, and media management, with a strong track record of leadership and strategic decision-making.
Misbah Hussain completed their education in a chronological order. Misbah started by attending Sophia Sr. Sec. School in Ajmer from 2003 to 2005. After completing their secondary education, they went on to pursue a Bachelor of Arts degree in Economics at Sophia College in Mumbai from 2005 to 2008. Following their graduation, they enrolled in IBS, Mumbai, where they completed an MBA in Marketing from 2008 to 2010.
In addition to their formal education, Misbah Hussain obtained several certifications. In November 2015, they earned a Manipal-ProLearn Certification in Digital Marketing. Later, in May 2020, they became a certified Cognitive Behavioural Therapy Practitioner through The Academy of Modern Applied Psychology. Finally, in September 2020, they obtained a certificate in Programmatic Advertising Foundations from LinkedIn.
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