Guillermo Bernat is a seasoned professional with extensive experience in digital advertising and business strategy. Since January 2015, Guillermo has held multiple titles at Adsmurai, including Chief Strategy Officer and Solutions Engineering Director, where efforts focus on addressing technical requirements for advertisers in a dynamic market. Guillermo also played a pivotal role in the company's international expansion in LATAM as Head of Market Growth and established a video advertising SBU to enhance efficiency. Guillermo co-founded YouClub in May 2022, aiming to revolutionize media consumption in sports, particularly football. Previous roles include Business Analyst at Conway and Summer Associate at Onevest. Guillermo received academic qualifications from prestigious institutions, including a Bachelor of Business Administration from Universitat Pompeu Fabra and specialized courses at the University of Cambridge, The Wharton School, and The University of Chicago Booth School of Business.
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