Robert Sim

Sr Principal Research Manager, M365 Research at Advertising Week

Robert Sim is a seasoned research manager and scientist with extensive experience in applying advanced technology for user protection and safety. Since November 2008, Robert has held various leadership positions at Microsoft within the M365 Research and MSR divisions, focusing on safeguarding customers from online threats. As the Founding Director of Tech4Tracing since May 2021, Robert continues to contribute to the field of technology and safety. Previous roles include Senior Robotic Vision Scientist at Braintech, Inc., and postdoctoral fellowships at the University of British Columbia and the University of Toronto, emphasizing robotics, vision, and machine learning. Robert holds a PhD in Computer Science from McGill University and has a solid foundation in applied research and contract programming.

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