Sezgin Hergül

Sezgin Hergül has over 10 years of experience in marketing and product management. In 2011, they began their career at Rapido Ajans as a Copywriter Intern. Sezgin then moved to adinteractive as a Strategic Planner, where they developed brand strategies on both social media and internet, created campaign ideas for brands on social media, and planned Facebook Ads and Google AdWords for brands. In 2014, they joined Performante Sp. z o.o. as an Account Manager/Online Media Buyer, where they were responsible for display advertising, planning, optimization, and implementation of international online campaigns, and geo targeting for international online campaigns. In 2015, they began working at UsabilityTools as a Jr. Marketing Manager, where they were responsible for content marketing, inbound lead generation, and developing a content marketing plan based on target audiences. Sezgin then moved to Moodnode as a Marketing Specialist, where they helped with customer and product validation in the stage of prototyping, developed go to market strategy for Moodnode, and prepared for crowdfunding campaign. In 2016, they joined GetResponse as a Product Marketing Specialist, where they were responsible for developing go-to-market strategies, product positioning, feature/product launches, targeting and messaging, creating and delivering marketing collateral, sales enablement, driving demand and product adoption, optimizing acquisition and retention, and customer education via webinars and online courses. In 2019, they joined Codility as a Senior Growth Marketing Manager, where they were responsible for managing website development and optimization functions, as well as organic performance, and working cross-functionally to manage website projects. Sezgin was also responsible for creating part of the inbound strategy for the team. In 2022, they began working at Agorapulse as a Senior Product Marketing Manager.

Sezgin Hergül's education history includes a Master of Science (MSc) in International Business from Poznan University of Economics And Business between 2012 and 2014, an MSc in International Business from Universidade Católica Portuguesa as part of an Erasmus Exchange between 2013 and 2014, an Advertising and Public Relations degree from Cyprus International University between 2007 and 2012, and attendance at Beşiktaş Anadolu Lisesi from 2003 to 2006. Additionally, Sezgin Hergül has obtained certifications from various institutions, including Demandbase, Grzegorz Szalajko - Making things happen, Google, GetResponse, Alison - Free Online Learning, and HubSpot Academy.