Safira Raedianty has a diverse work experience that spans over a decade. Safira currently holds the position of Chief Business Officer at Aido Health Indonesia, where they are responsible for developing sales strategies, managing sales channels, and ensuring accountability of sales processes. Prior to this, they worked at Nodeflux Teknologi Indonesia, where they served as the Director of identifAI Business and then as the Vice President Business. In these roles, Safira demonstrated strategic thought leadership, managed revenue growth, and maintained customer lifecycle management. Safira also worked as the Head of Enterprise Business at Nodeflux, where they focused on driving business growth and scalability through tactical initiatives. Earlier in their career, Safira held various positions, such as Business Advocate, Mentor at Kampus Merdeka, Sales and Account Manager at PT. Sinergi Digital Teknologi, and Account Manager at PT. Netramata Studio. Safira also has experience in marketing and wealth management, having worked at companies such as PT. Asuransi Jiwa Megalife and AXA Financial. Safira started their career with an internship at PT Bank DKI. Overall, they have a strong background in business development, sales management, and strategic planning.
Safira Raedianty completed their Master of Management (MM) degree with a specialization in Business & Strategic Management, Marketing, Operation & Human Capital, and Financial from Binus Business School from 2018 to 2020. Prior to that, they obtained a Bachelor of Economics degree in Tax Management from Sekolah Tinggi Ilmu Manajemen IMMI in 2011. Safira also completed an Associate's degree in Tax Administration from the University of Indonesia, though the dates of their enrollment are unspecified. In 2002, Safira earned a Diploma in Professional Modeling Women from John Casablancas Modeling and Career Centers.
In addition to their formal education, Safira has obtained various certifications in the field of marketing and sales. Safira has completed certifications in Inbound and Sales Management from HubSpot Academy, as well as certifications in LinkedIn Marketing Solutions Fundamentals and LinkedIn Marketing Strategy from LinkedIn. Safira also holds certifications in Growth-Driven Design, Revenue Operations, Frictionless Sales, and HubSpot Sales Software from HubSpot Academy.
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