Sara Froud

Sara Froud is a seasoned media professional with a robust background in strategic planning and sales support. Currently serving as a Media Executive at AKA UK since January 2016, Sara previously held positions as an Account Planner at JCDecaux and Sales Support Executive at Amscreen Ltd. Early career experiences included roles as a Membership Advisor at David Lloyd Leisure and Swimming Instructor at Surrey Swim School. Additionally, Sara gained valuable industry insights through internships at William Murray Communications and Mindshare. Academically, Sara holds a BA in Creative Advertising Strategy from the University of the Arts London and a Foundation Diploma in Art & Design from the University for the Creative Arts, complemented by A-Levels in Psychology, Geography, Biology, and Critical Thinking from Rosebery School.