Esraa Samaha

Esraa Samaha, MSc, currently serves as the Trade Communications Senior Brand Manager at AkzoNobel since September 2023, bringing extensive experience in brand management and marketing. Previous roles include Senior Brand Manager for Action Brands at Hasbro, Brand Manager for Masterbrand & Innovations at the LEGO Group, and Retail Communications Senior Brand Manager at Sherwin-Williams. Esraa has also held senior positions at M&Y Consultancy and ColArt, as well as brand management roles at Mattel, Marico Limited, and Advantage Marketing & Advertising. Educational credentials include a Master's degree in Digital Marketing Leadership from the University of Aberdeen and a Bachelor's degree in Integrated Marketing Communications from The American University in Cairo.