Niluh Putu Ayu Setiawati has extensive work experience in brand management and marketing roles. Niluh Putu Ayu is currently the Head of Marketing at AkzoNobel, a position they have held since 2021. Prior to this, they served as the Business Unit Head at Kalbe Nutritionals from 2020 to 2020.
Earlier in their career, Niluh worked at Johnson & Johnson from 2014 to 2020, where they held various positions including Shopper Marketing Manager, Senior Business Development Manager, and Senior Brand Manager. In these roles, they were responsible for managing brand competitiveness, developing shopper marketing strategies, and overseeing multi-channel marketing campaigns.
Before joining Johnson & Johnson, Niluh worked as a Brand Manager at PT Kalbe Farma Tbk from 2008 to 2014. Niluh Putu Ayu gained experience in managing market-leading brands in the OTC market, developing communication strategies, and understanding consumer behavior.
Niluh's early experience includes working as a Junior Product Manager at Mega Life Sciences from 2006 to 2008. In this role, they managed brand activities, particularly in the skincare products for teenage market segment.
Overall, Niluh Putu Ayu Setiawati has a strong background in brand management, marketing, and strategic planning, with a focus on driving growth and brand competitiveness.
Niluh Putu Ayu Setiawati earned a Bachelor's degree in Chemistry from the University of Indonesia from 2000 to 2006. In 2013 to 2014, they pursued a Master's degree in Strategic Management at BINUS University. In 2017, they obtained a Certified Professional Marketer Asia degree from Asia Marketing Federation. Niluh Putu Ayu also holds a Professional Certified Marketer (PCM) certification from the same institution, obtained in 2017.
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