Caroline Bourgoin

Caroline Bourgoin is an experienced Digital Marketing Project Manager currently leading marketing initiatives for the Brand Marketing International Division at Alan Allman Associates. With a rich background in managing lead generation campaigns, content creation, and performance analysis, Caroline has effectively collaborated on inbound marketing strategies and executed creative digital campaigns across platforms such as Google Ads and LinkedIn. Previous roles include supporting digital marketing strategies for Groupe Deschênes, managing marketing projects at IDECSI, and working as a digital consultant at Saegus. Caroline's expertise extends to digital transformation with extensive experience at L'Oréal and Doctipharma, complemented by a solid educational foundation with a Master's degree in Digital Marketing from Toulouse School of Management.