Ellen de Matos Silva

Ellen de Matos Silva is an accomplished marketing professional with extensive experience in digital marketing and brand management. Currently serving as the Marketing Manager at Albatros Travel since April 2024, Ellen previously held the position of CEO and Founder at Digital Blue Ocean, leading the team to double lead generation and revenue for diverse clients. Prior to that, Ellen was the Paid Media Lead at RCS, where improvements in lead disbursements surpassed 110% post-Covid, and CPA reductions exceeded 40% within two months. Ellen’s career includes roles at Quirk, R.O.I. Digital, iProspect, Clicks2Customers, and a brief stint as a copywriter with Shell and Texaco. With a Bachelor's degree in Media & Communication studies from Estácio, Ellen is based in Cape Town, South Africa, and focuses on driving qualified leads, sales, and brand awareness.