Christina Donatelli is a seasoned digital marketing professional currently serving as Senior Manager of Ecommerce & Digital Marketing for ALDO Group's Call It Spring, a position held since July 2019. Christina leads the e-commerce business focusing on online merchandising, copywriting, web marketing, and email marketing, with responsibilities extending to social media and public relations starting January 2024. Previous roles within Call It Spring include Digital Marketing Manager and Marketing Manager for Brand Commercialization. Beyond ALDO Group, Christina has held various marketing and sales positions at SQUISH CANDY, Dynamic Funds, TD, and DAVIDsTEA. Christina holds a Bachelor of Arts in Economics with a Minor in Marketing from Concordia University.