Lissette Rodriguez has extensive experience in sales and marketing within the food and manufacturing industries. Currently serving as the National Vice President of Sales & Private Brands at Alfa Vitamins Laboratories, Inc. since January 2017, Lissette has been instrumental in overseeing sales operations and private brand strategies. Prior to this role, Lissette held the position of VP of Sales and Marketing at Selecta Foods from September 2014 to March 2017, and served as the Chief Marketing Officer at Banah Sugar/Banah International Group from August 2012 to September 2014.
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