Ashish Sidhra is an accomplished professional with extensive experience in digital strategy, partnerships, and consulting. As a Co-Founder at Alike since May 2022 and kitmytrip since January 2016, Ashish has been instrumental in shaping innovative solutions in the travel industry. Additionally, Ashish serves as a Member of the Industry Advisory Board for the Travel and Tourism Management Program at the Indian Institute of Management, Sirmaur, since May 2023. Previous roles include Director of Digital and Partnerships at Dubai Tourism and Vice President of Digital Innovation & Emerging Services at du. With a strong foundation in strategy consulting from positions held at BearingPoint, Telefonica O2 UK, and Capgemini Consulting, Ashish holds an MBA from the Indian School of Business and a Bachelor of Engineering in Electronics and Communication from PVPIT.
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