Wendy Gutierrez

Wendy Gutierrez is an accomplished marketing professional with extensive experience in digital and lifecycle marketing across various industries. Currently serving as the Head of Performance Growth at Alliant Credit Union, Wendy has successfully developed and executed strategies that enhance customer acquisition, engagement, and retention through multichannel campaigns. Prior roles include Digital Marketing Manager at Corelle Brands, Associate Director at Zenith, and Strategic Advisor at New Generation Media, showcasing a strong background in managing large-scale media initiatives and cross-channel budgets. Wendy holds an MBA from Northwestern University’s Kellogg School of Management and a BBA from DePaul University.