Kranthi Pashikanti is an experienced technology leader currently serving as the Optimizely Practice Lead, Head of Engagement Cloud Practice, and Head of Sitecore Commerce at Altudo since February 2022. Kranthi is also the Founder of the Sitecore User Group Baltics, established in May 2020, and was a Co-Founder at Xperience from January 2021 to August 2024. Previous roles include Enterprise Architect and Sitecore Architect at Avanade, and Application Development Associate Manager at Accenture Baltics, both from June 2017 to March 2022. Earlier in the career, Kranthi held various positions at Athreyi Infotech Services Private Limited from January 2007 to June 2017, progressing from Software Developer to Technical Lead. Kranthi holds a Bachelor of Technology (B.Tech.) in Electrical, Electronics, and Communications Engineering from Jawaharlal Nehru Technological University, completed in 2006.
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