Priyadarshini Routh has extensive work experience in the field of marketing and business operations. Priyadarshini is currently the Head of Marketing and Growth at Amberflo.io, a position they have held since June 2023. Prior to this, they worked at LinkedIn from October 2017 to April 2023, where they served as the Director of Marketing Business Operations. During their time at LinkedIn, Priyadarshini played a key role in setting strategic priorities and operationalizing growth and unit economics improvements. Priyadarshini also restructured the acquisition and lifecycle machine, expanded paid marketing activities, and introduced design improvements and automation to drive incremental growth.
Before joining LinkedIn, Priyadarshini worked at Salesforce, where they held the positions of Director of US Marketing from February 2017 to September 2017, and Director of Sales Strategy and Operations - SalesforceIQ from August 2015 to January 2017. At Salesforce, they contributed to the development of marketing and sales strategies to drive business growth.
Prior to Salesforce, Priyadarshini held roles at Amazon and Microsoft. At Amazon, they served as the Senior Manager of Kindle Content Acquisition from April 2015 to August 2015 and as the General Manager of Books Marketplace from July 2013 to March 2015. At Microsoft, they worked as a Product Manager Intern in the summer of 2012.
Earlier in their career, Priyadarshini worked at Cisco as a Business Development Associate from June 2008 to August 2011. In this role, they led strategy projects for Cisco's senior leadership team in various technology areas, such as corporate portfolio strategy and new market entry. Priyadarshini began their career as a Business Analyst at McKinsey & Co. from July 2006 to June 2008.
Priyadarshini Routh's education history begins in 1988 when they attended Loreto House. However, no degree or field of study is mentioned for this period. From 2001 to 2006, they pursued a Bachelor of Science in Engineering with a focus on Computer Science and Engineering at the University of Pennsylvania. During the same period, they also completed a Bachelor of Science in Economics with a specialization in Finance and Strategic Management at The Wharton School. Later, they attended The Wharton School again from 2011 to 2013, earning a Master of Business Administration degree with a concentration in Marketing and Operations. In terms of additional certifications, they obtained "Becoming Head of Sales: Developing Your Playbook" and "Selling to Executives" certifications from LinkedIn in August 2021, as well as a "Leading Your Team Through Change" certification from LinkedIn in May 2019.
Sign up to view 2 direct reports
Get started