Thiago Parreira

Thiago Parreira is a seasoned marketing professional with extensive experience in digital product management and marketing strategy. Currently serving as Martech Manager at Ambev since July 2021, Thiago focuses on the development of digital products and innovation platforms, structuring the consumer digital journey, and optimizing digital KPIs. Prior roles include Digital Product Manager at Serasa Experian, where responsibilities included ensuring the functionality of digital campaign products and developing user materials, and Technical Account Manager at Wunderman Thompson Data. Thiago's career began with positions in digital marketing and communications, progressively building expertise through roles at various organizations, including Locaweb and McDonald's Corporation. Thiago holds a Master's Degree in Marketing from ESPM and a degree in Advertising and Propaganda from Universidade Anhembi Morumbi.