Peter Gustafson serves as the Executive Vice President of the American Amusement Machine Association since May 2016. Prior to this role, Peter held positions as US General Manager at Sega Amusements from September 2010 to May 2016 and at LAI Games from July 2007 to August 2010. Peter also operated as the Owner of She's Devine LLC from January 2003 to January 2010 and was the Vice President of Business Development at Face Place LLC between November 2005 and July 2007. Earlier in their career, Peter worked at Sega Amusements from 1998 to November 2005 as the Director of Sales & Marketing.
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