Emily Hopkins

Emily Hopkins, PCM, currently serves as Senior Marketing Operations Manager at the American Psychological Association, overseeing project management and execution of digital marketing initiatives, including email campaigns and website enhancements. With a strong focus on improving user experience and engagement, Emily has successfully managed over 800 projects annually and implemented various marketing technologies, such as Wrike and Sprout Social. Prior experience includes roles at the Association of Clinical Research Professionals, TransAfrica, and McKesson, where responsibilities encompassed managing email marketing, digital content, and administrative support. Emily holds a Bachelor of Arts in Journalism from the University of North Texas.