Robert Balmaseda

Robert Balmaseda is a seasoned professional with extensive experience in digital strategy and product development. Currently serving as SVP of Amp Product Experience at AMP Agency, Robert leads a team focused on innovative product creation. Prior to this role, Robert founded SmallTalk Agency and VeloWerks Digital, emphasizing digital effectiveness and client relationships. Robert has held senior positions at Epsilon and SolutionSet, managing client portfolios and business development for high-profile companies. Early career highlights include leadership roles at Carat Interactive and other firms, where Robert played a pivotal role in internet strategy and technology infrastructure development. Education includes a BA in History from UCLA and studies at the University of California, Berkeley, and West Point.