Ricardo Diaz

Ricardo Diaz has a diverse work experience in the field of digital marketing and web design. Ricardo started their career as a Web Designer at The Northern Duel Academy from June 2006 to November 2010. Ricardo then worked at Herman Miller as a Content Manager and Adobe CQ5 Content Management System Developer from November 2012 to October 2014. Ricardo also spent time at Fusion Academy as a Senior Developer, Search Engine Optimization Specialist, and Paid Search Expert from January 2015 to December 2017. Ricardo was responsible for managing website content, training campuses, and conducting audits for organic search rankings. Ricardo then joined Black Lion Media as a Consultant, where they managed website creation for small businesses, churches, and non-profits. Currently, they are working at Amway as a Social Media Specialist - SEO Global Lead since July 2022. Prior to this role, they held the position of Platform Owner - SEO Technologies, where they coordinated SEO prioritization, supported local SEO liaison, and ensured compliance with enterprise SEO governance. Ricardo has demonstrated expertise in SEO strategy and implementation throughout their career.

Ricardo Diaz obtained an Associate of Applied Science degree in Web Design from Baker College, where they studied from 2008 to 2012. In addition to their degree, they have earned several certifications. Ricardo obtained the AdWords Search Certification from Google in May 2017, the BrightEdge Certified Professional certification from BrightEdge in January 2018, and the Advanced Google Analytics certification from Google in August 2018. In 2019, they earned the Searchlight All-Star Certification, Searchlight MVP Certification, and Searchlight Legend Certification from Conductor. In 2020, they obtained certifications in Marketing Tools: SEO, Improve SEO for Your Ecommerce Site, and Advanced SEO: Search Factors from LinkedIn. Lastly, in 2022, they obtained the Prevention Discrimination & Harassment: US Employees Edition V5 certification from Traliant. Most recently, in February 2023, they obtained certifications in Introducing AI to Your Organization and Next Generation AI: An Intro to GPT-3 from LinkedIn.