Biren Shah

Biren Shah is an accomplished professional with extensive experience in marketing research and consulting. Currently serving as CEO of Market Foresight since 2006, Biren leads a company that specializes in marketing and sales analytics as well as consumer/shopper insights, particularly within the consumer goods and healthcare sectors. In addition to this role, Biren is the Client Engagement Lead for the Americas at Analytic Edge Pvt. Ltd. since October 2014. Prior experience includes serving as Associate Director of Marketing Research at Johnson & Johnson Consumer Products from July 2002 to January 2007. Biren holds an MBA in Marketing and Finance from the University of Arizona and a Bachelor of Commerce in Accounting and Economics from the University of Bombay.