Jacob Case

Jacob Case is a seasoned marketing professional with extensive experience in marketing production and data-driven strategies. Currently serving as the Sr. Manager of Marketing Production at Ancestry since June 2016, Jacob leads a team focused on building member journeys and automations using Salesforce Marketing Cloud, while collaborating with engineering and data operations to facilitate integrations and create analytical dashboards. Prior roles include managerial positions at Ancestry, where Jacob oversaw coding and automation tasks and integrated customer data platforms, alongside a background as a Principal Analyst at Apt Marketing Solutions, where Jacob utilized SQL for segmentation and campaign analysis. Jacob also possesses a rich history of roles involving Salesforce administration and business analysis across multiple organizations, with a foundation in Economics from the University of Utah.