Johnson Ta possesses extensive expertise in digital measurement strategy and analytics, currently serving as the Senior Director at A+E Networks since January 2017. In this role, Johnson Ta oversees a team focused on analytical reporting, data governance, and efficient reporting processes, achieving significant cost savings and improved accuracy in digital business tracking. Previous positions include Director of Digital Measurement Strategy at Viacom, Senior Manager of Marketing Analytics at Penguin Random House, and Web Analytics Manager at Calvin Klein, contributing to enhanced reporting methodologies and user experience optimization. Johnson Ta's career is supported by a Bachelor of Science in Computer Information Systems and Marketing from California State Polytechnic University-Pomona.
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