Luisa Estigoy is a seasoned digital marketing professional currently serving as a Senior Digital Manager at Apparent since May 2022. Prior to this role, Luisa held the position of Performance Manager at Ikon Communications from October 2010 to May 2022, where responsibilities included developing performance strategies based on client requirements, optimizing campaigns, implementing conversion tracking, executing video campaigns, and analyzing account activity to meet KPIs. Luisa's earlier experiences include a brief internship at MindShare focused on Search and Advertising Media, and as a Sales Assistant at Target providing customer service. Luisa holds a degree in Communications, Advertising, and Marketing from Western Sydney University.
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