Erin McLaughlin

Senior Sales Enablement Manager at Applause

Erin McLaughlin has a diverse work experience starting in 2008. Erin began their career at Merrimack College in the Office of Institutional Advancement. Erin then worked at the Greater Lowell Personal Development Center as an Educational Coordinator. Erin also held roles as a Brand Ambassador at Inspira Marketing Group and as a Vendor Procurement Administrator at Clean Harbors.

In 2012, Erin started at Whynatte Enterprises, Inc. as a Sales and Marketing Manager in Massachusetts. Erin later joined Carex Health Brands as a Marketing Associate.

In 2016, Erin joined Carbon Black, Inc. as a Sales Enablement Associate. Their responsibilities in this role included conducting sales training sessions, collaborating with sales leaders on onboarding topics, developing e-learning materials, and managing the sales enablement newsletter. Erin also attended workshops to design and develop training for the sales team.

Erin then moved to SentinelOne in 2017, where they worked as a Sales Enablement Specialist until 2018.

Currently, Erin works at Applause as a Senior Sales Enablement Manager, a position they have held since January 2021. Prior to this role, they were a Sales Enablement Program Manager at the same company.

Overall, Erin McLaughlin has a strong background in sales enablement and marketing, with experience in training, program management, and coordinating sales-related activities.

Erin McLaughlin completed their Bachelor's Degree in Psychology and European History at Merrimack College from 2008 to 2012. In addition to their degree, they also studied European History at Lorenzo de' Medici - The Italian International Institute from 2010 to 2011. Erin McLaughlin also obtained certification in American Red Cross Lifeguarding, First Aid, CPR, and AED in March 2014.

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