Nikki Baird

Nikki Baird is a seasoned executive in the retail and technology sectors, currently serving as Vice President of Strategy at Aptos Retail since February 2018, where responsibilities include anticipating future trends and translating their implications for clients and market strategies. Prior roles include Vice President of Retail Innovation and Partner at Retail Systems Research, Executive Director of Content at Retail Systems Alert Group, Principal Analyst - B2C Supply Chain at Forrester Research, and Director of Marketing positions at StorePerform and Viewlocity. Nikki Baird began a career at PwC Consulting as a Senior Manager. Educational qualifications include an MBA in Operations and IT from Texas McCombs School of Business and a BA in International Affairs from the University of Colorado Boulder.