Hugh Rathbone

Hugh Joined Aqdot in June 2019. After a commission in the Royal Navy, he spent 19 years in a variety of commercial roles at Procter & Gamble. He has extensive international experience in Beauty care ranging from global purchasing to being the Commercial Director for P&G Haircare Europe. Hugh is a brand builder who has successfully led many multi-functional teams for new brand and product launches. In P&G Fabric Care, he led a major category European turnaround involving significant product innovation on Ariel and 2in1s and a transformation of the brand commercial strategies. Highly experienced in business transformation, Hugh was on the leadership team for a M&A deal involving the carve out of 4 business units from P&G, prior to merging them with Coty. He has also spent 2 years consulting with a focus on start-ups in the Healthcare and Beauty sectors. Hugh has an MBA from Cranfield University.