EW

Edward Wall

Director of Product and Merchandising at Arbor

Edward Wall is an accomplished professional with a diverse background in product management, coaching, social media marketing, and professional athletics within the snowboarding industry. Currently serving as the Director of Product and Merchandising at Arbor since March 2020, Edward manages the development of boards, bindings, and accessories while ensuring alignment with brand values and vision. Prior experience includes coaching the Chinese National Olympic Halfpipe Team at XenPower and managing social media and content creation at TransWorld SNOWboarding. Edward's extensive career also features a prominent role as a professional athlete from 2000 to 2014, collaborating with various notable brands on marketing and product development initiatives.

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