Daniella Casanova L.

Daniella Casanova L. has extensive experience in commercial administration and sales within the consumer goods sector. Currently serving as Coordinadora de Administración Comercial at Arca Continental Lindley since April 2022, Daniella leads the Commercial Administration team and manages master data for clients and products. Prior roles include Jefe de Compras at Lindcorp, where Daniella optimized sales indicators and negotiated with suppliers, and Jefe Comercial at JRC Industrias Alimentarias SAC, focusing on sales strategy across various channels. Experience with The Estée Lauder Companies Inc. includes roles as Corporate Sales Planner and Sales Analyst, contributing to significant company revenue. Daniella's earlier career included strategic planning roles at Belcorp, supported by a strong educational background in industrial engineering and marketing.