Farid Alberto Raez Gallardo

Farid Alberto Raez Gallardo is a professional with extensive experience in sales strategy and market operations. Currently serving as an Especialista de Route to Market at Arca Continental Lindley since June 2022, Farid has previously held roles such as Analista de Estrategia Comercial at MOLITALIA S.A., where responsibilities included Go to Market strategies for both provincial and Lima markets. Farid's career began at PepsiCo as a Sales Strategy Associate and Intern, followed by a trainee position at MONTANA in Administration and Finance. Early experience includes an internship at BBVA en Perú focusing on mutual funds. Farid holds a Bachelor of Business Administration from Universidad de Lima and advanced degrees in Operations Management from CENTRUM PUCP and EADA Business School.