Katrina Rigby

Katrina Rigby is an accomplished marketing professional with extensive experience in the aged care sector and a solid foundation in market research. Currently serving as Head of Marketing at Arcare Aged Care since July 2020, Katrina leads strategic marketing and brand direction, overseeing annual plans including digital communications and marketing campaigns. Prior to this role, Katrina held various positions at Regis Aged Care, culminating in the position of National Marketing Manager from February 2008 to July 2020, where responsibilities included driving marketing strategies and managing a dedicated team. Earlier career highlights include roles such as Marketing Coordinator and Corporate Development Project Manager at Regis Aged Care, as well as Market Research Analyst at Australia Post. Katrina holds a Bachelor of Business in Marketing from Charles Sturt University.