Riccarda Caiati

Head Of Global Marketing at ARRI Rental

Riccarda Caiati has a diverse work experience spanning over several years. Riccarda started their career in 1989 as the Head of Styling Departement / German Sports Television Marketing at Deutsches Sportfernsehen DSF, where they were responsible for sponsorships and negotiated deals with various fashion brands. In 2001, they joined Ligne St Barth as the Head of Marketing, where they developed a sales concept and established partnerships with luxury hotels. In 2016, they served as the Head of Marketing and Communications at Biosysteme AG, focusing on nutrition. Currently, they hold the position of Head of Global Marketing at ARRI Rental. Overall, Riccarda has demonstrated expertise in marketing, communications, and brand partnerships.

Riccarda Caiati began their education in 1983 at The American University in Cairo, where they studied Islamic Art and Architecture. Riccarda then went on to attend Parsons School of Design - The New School from 1984 to 1987, focusing on Fashion Design / Fashion Marketing. In 1987, they pursued further studies at Parsons Paris – The New School, although the specific degree and field of study are not mentioned.

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