Sophie Linnusaar

Sophie Linnusaar is an accomplished Brand Manager with extensive experience in the beverage and hospitality sectors. Currently, as Brand Manager for Wines at Arvid Nordquist HAB, Sophie oversees a diverse portfolio of wines from France, Italy, South America, Lebanon, and Austria. Previous roles include Brand Manager for Pernod Ricard, where Sophie developed strategic marketing plans for the Swedish market, and Brand Manager for Starbucks in Sweden and Norway, focusing on consumer behavior and brand profitability. Notable past positions also include PR, Social Media & Marketing Manager at Haymarket by Scandic, project management for the hotel's development, and experience in PR and communications at STYLIGHT and Procter & Gamble. Sophie holds a Bachelor's degree in International Marketing and has achieved Level 3 Wine Steward/Sommelier certification from the Wine & Spirit Education Trust.