Eva Yagyaev

Eva Yagyaev is an experienced professional in site merchandising and digital marketing, currently serving as the Head of Site Merchandising at Ashley Stewart, Inc. since August 2021. Previously, Eva held various leadership roles at Macy's from April 2014 to August 2021, including Director of Site Merchandising for Kids, where strategic optimizations resulted in significant revenue growth and improved conversion rates. During tenure at Macy's, Eva led teams in enhancing the customer experience, driving online market share, and managing substantial omni-channel businesses. Eva's early career included positions in buying and finance at Macy's, the New York Mercantile Exchange, and BNP Paribas. Eva holds a BS in Finance and Economics from NYU Stern School of Business.