Israel Guerra is an experienced professional in e-commerce and sales management, currently serving as DTC Coordinator Ecommerce at ASICS Corporation since March 2021. Prior roles include Senior Category Manager at DEPORPRIVÉ, where successful sales strategies and flash sales initiatives were implemented, and Sales Manager at Typhoon Sports Coalition, focusing on budget compliance and sales forecasting. Previous experience includes positions as a Commercial Executive at Linkgerie México, where operational reporting and product planning were integral, and Export Analyst at Merck, responsible for project specification analysis. Israel holds a Digital Marketing Diplomado from Universidad Anáhuac and a degree in Business Administration from Universidad de las Américas Ciudad de México.
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