Michael Cirillo

Michael Cirillo's work experience includes their current role as Chief of Staff at ASOTU, a position they have held since February 2023. Prior to that, Cirillo was the CEO at FlexDealer, a company that helps retail auto dealers increase revenue through strategic and technological solutions. Michael started at FlexDealer in January 2006 and held the position until their current role. Cirillo also has experience at Auto RV World, where they were the Marketing Director from January 2006 to December 2011 and an Independent Contractor from January 2000 to September 2006. Additionally, Cirillo hosts The Dealer Playbook Podcast, which began in April 2014 and is focused on discussing and exploring successful careers in the retail auto industry.

Michael Cirillo completed their high school education at Vernon Secondary School from 1995 to 2000, earning a High School Diploma. Subsequently, they pursued a degree in Business Administration with a focus on International Marketing at Lethbridge College from 2005 to 2007. Additionally, in 2007 and 2008, they attended Pacific Audio Visual Institute, studying Audio Engineering and Production. Michael Cirillo has also obtained various certifications, including Paid Traffic Mastery from DigitalMarketer in June 2020, Growing Your Business with LinkedIn Pages from LinkedIn in May 2020, Google Analytics in January 2015, Google Ads Video, Google Display Ads, and Google Ads Search from Google Ads in December 2020, and Conversion Rate Optimization from DigitalMarketer (specific dates for this certification are not provided).