Marlene Lorenz is a seasoned professional in UX research and insights management, currently serving as a Senior UX Researcher at Asseco since September 2024. Prior experience includes leadership roles at Zenjob, where Marlene was the Head of Insights for Product and previously served as Insights Manager for Marketing. Marlene also held positions at Barclays and Barclaycard as Insights Manager in Sales, Marketing, and Customer Experience, alongside roles in governance and digital channel management. Earlier career highlights include a Product Manager position at GHD GesundHeits GmbH Deutschland and multiple project management roles at Nielsen, where Marlene specialized in market research. Marlene's educational background includes a Master in British Studies from Humboldt-Universität zu Berlin and a Bachelor of Science in Marketing and Psychology from London Guildhall University, among other qualifications.
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