Bill Zengel

Bill Zengel is a seasoned marketing and advertising professional with extensive leadership experience spanning over two decades. Currently serving as Senior Vice President at the Association of National Advertisers since December 2017, Bill has significantly contributed to the organization, which represents a network of 50,000 marketers. Previously, Bill founded Black Rocket Productions LLC, where innovative programs were developed to empower children through creative technologies, achieving remarkable growth from 4 to 20,000 students across three countries. Bill also held prestigious roles at ANA, Y&R/WCJ, and Saatchi & Saatchi, showcasing a strong track record in driving sales growth, leading cross-functional teams, and creating successful marketing campaigns. Bill's educational background includes studies at the University of North Carolina at Chapel Hill and New York University, among others, culminating in a Bachelor's degree.