Erdem Altay

Erdem Altay is a seasoned marketing and e-commerce professional with extensive experience across multiple industries. Currently serving as the Director of Marketing and E-Commerce at Atasun Optik since January 2019, Erdem excels in areas such as brand marketing, customer insights, CRM, and performance marketing. Previous roles include Head of Marketing & Product Strategy for Smartphones at Samsung Electronics and Director of Marketing and E-Commerce at Yatsan. Erdem's career also encompasses significant positions at Sony and OSRAM, highlighting expertise in retail, digital marketing, and sales management. Educated in Management Engineering at Istanbul Technical University and further studies at Koç University, Erdem has built a solid foundation for a successful career in marketing.