Clare Mccaffery

Clare McCaffery is the Chief Commercial Officer at Atto (Formerly DirectID) since November 2021. Clare is also the Co-Founder & Chief Revenue Officer at CONFIRMU since April 2020. Previously, Clare served as the Managing Director at VisualDNA from October 2011 to January 2019. Clare has a strong background in sales and marketing, with experience at companies such as Alchemy Partners LLP, Fair Isaac Corporation (FICO), and Callcredit plc. Clare holds an MBA in Business from the University of Liverpool, a Graduate Diploma in Law from The University of Law, and a BA (Hons) in Business Administration from the University of Leeds. Clare's expertise lies in alternative data for consumer credit risk assessment, sales, marketing, and financial solutions for SMEs.